You’ve discovered a framework that actually works. Now make it yours.
The Strategic Orientation Index™ isn’t just a diagnostic you use once. It’s a shared language your teams can speak, a lens your students can learn through, and a tool your clients desperately need.
The problem? Most strategic frameworks gather dust after the consultant leaves. They’re too complex to teach, too abstract to deploy, and too generic to create lasting change.
SOI™ is different. It’s research-backed, behavior-focused, and built for practitioners who need results, not theory.
Your students don’t just need to learn strategy. They need to see it in action.
Stop teaching strategy from outdated case studies. Give your students a living, breathing framework they can apply from day one—whether they’re headed to corporate roles, consulting firms, or their own ventures.
With an SOI™ academic license, your institution gets:
Perfect for: Strategy capstone courses, entrepreneurship programs, executive education, MBA coursework, and leadership development initiatives.
Your students leave with more than knowledge—they leave with a tool they can use immediately.
Your clients are stuck. You have the solution they don’t know exists yet. You’ve built your practice on delivering clarity and driving results. But every engagement starts the same way: diagnosing the real problem beneath the surface symptoms.
SOI™ gives you x-ray vision into organizational misalignment. Instead of spending weeks in discovery, you walk in with a proven diagnostic that reveals exactly where strategy is breaking down—and a playbook for fixing it.
With an SOI™ practitioner license, you get:
You become the expert who doesn’t just identify problems—you walk clients through a research-backed solution that creates measurable behavior change.
This isn’t another certification program. It’s a tool that makes you indispensable.
Built on 20 years of executive leadership, academic research, and real-world application. This isn’t theory—it’s what actually works.
Your students can use it in job interviews. Your clients can implement it this quarter. SOI™ turns insight into action.
Strategy doesn’t fail because of bad plans. It fails because of misaligned behavior. SOI™ measures what actually matters.
Most strategic frameworks live in slide decks and die in filing cabinets.
SOI™ lives in behavior—and that’s why it sticks.
It doesn’t just diagnose strategic posture. It reveals the hidden patterns of how teams think, listen, and act. It maps organizations to one of five strategic personas. And it provides specific, actionable playbooks for moving from stuck to unstoppable.
Whether you’re teaching the next generation of strategists or guiding organizations through transformation, licensing SOI™ gives you a proven system that drives real results.
Let’s talk about what licensing looks like for your specific situation.
Every licensing arrangement is customized based on your needs, your audience, and how you plan to deploy the framework.
Academic institutions looking to enhance their strategy curriculum, and experienced consultants who want a research-backed diagnostic to deploy with clients. If you’re teaching strategy or guiding organizational transformation, SOI™ is built for you.
No. This is a licensing arrangement that gives you access to the full SOI™ framework, diagnostic tools, and supporting materials. You bring your expertise; SOI™ gives you the framework and system.
Every licensing agreement is customized. Academic licenses are structured differently than practitioner licenses, and pricing depends on scope, deployment, and scale. We’ll discuss specifics during our initial conversation.
Licensees receive comprehensive materials, access to case studies and playbooks, and ongoing support as they integrate SOI™ into their teaching or consulting practice.
The core diagnostic framework remains consistent (that’s what makes it valid and reliable), but deployment, branding, and application can be tailored to your specific context.
Once we finalize your licensing agreement, you’ll have access to all materials and can begin deployment immediately.
Once we finalize your licensing agreement, you’ll have access to all materials and can begin deployment immediately.
